Today, many students, working professionals, businesses, brands, and freelancers are starting a YouTube channel. Regardless of your reason to start a channel, there is one undeniable truth – every year, there is a noted surge in video content popularity. Today, YouTube has more than two billion active users and tens of millions of video creators.
So, is it too late to begin? Well, as far as YouTube is concerned, it is never too late. Thus, regardless of your educational background, professional background, if you think you have it in you, go ahead and create a YouTube channel. It will be every bit worth it.
Why do we say so? What are some of the reasons why starting a YouTube channel will be worth it in 2024?
After Google comes YouTube
Statistically speaking, YouTube is the second largest search engine, only after Google. This means that starting a YouTube channel is not only going to give you an incredible platform but also a broad audience base. This can be an excellent short-term and long-term decision, which will provide a perfect platform for your marketing efforts. It holds for a myriad of reasons.
From employing it to spread the word about your brand or educating your customers on using your products, YouTube presents you plethora of ways to grow and market your brand and acquire new leads. For instance, if you offer online assignment help, you can use your YouTube channel to give an overview of your services, motivate the students to get associated with you, and avail of your services. There are also live streaming services like YouTube TV which lets you watch live Television channels.
Vlogging culture has spiked in the last couple of years
Following a Google study, it was found that eighty-six percent of the vlog content is generated by YouTube creators. More so, forty-four percent of the users watch a minimum of one vlog per month. Even though vlogging trend was picked up in 2008, it is only getting bigger and bigger by the day. Today, with smartphones having a supreme quality camera, vlogging is a rage.
Since vlogs are more intimate and personal, vloggers usually earn millions of subscribers after putting up their vlogs. More so, these vlogs can earn you several thousands of dollars from collaborations. If you feel that anything is interesting, you can vlog about, jump right in, and start a YouTube channel of your own.
Suppose you are a chef, you can make cooking vlogs, and teach your audience new recipes. Similarly, as you know, students experience so many problems with complex concepts like Trigo, so if you are an online trigonometry tutor, you can make short vlogs explaining these concepts to the students. Whatever you feel you are good at, create a vlog, and let your audience benefit from it.
Starting a YouTube Channel can bring Additional traffic
One of the best things about starting a YouTube channel is you will be motivated to put up more content. When you share more content, you will drive more traffic. So, this implies that people can now find you on your website and your channel.
More so, when people like what they see on your YouTube channel, they will be motivated to know more about you and visit your website, and vice versa. Jennifer, an educator, shares her experience with us on this. She says that initially, she only had a website wherein she offered assignment help Australia, which was the only way she was getting the traffic and leads. But when she started a YouTube channel, she started posting different videos about the kind of help students can receive and other things that interest the students, the traffic on her website multiplied.
Another benefit of creating a YouTube channel is that your brand might reach other locations. So, you will have a wider audience and buyers.
It is a phenomenal creative outlet
Are you creative and have a skill that you would want to grow and reach more people? Create a video showcasing your talent and get the recognition and fame that you seek. It could be anything – a standup video, a tutoring video, a cooking video, a dance video, or anything else for that matter.
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Hence, YouTube is the best creative outlet for all of you. You can create short movies, do daily vlogging, animations, or travel vlogging, whatever you like doing, YouTube can be your best storage platform. If you are good, there is no stopping. Who knows you reach a point wherein brand or other collaborators find you exciting and wish to collaborate with you?
Trust us when we say this if you have it in you, by starting a YouTube Channel your talent can reach the world.
Share your expertise
Love making logos, or websites, or makeup tutorials, or styling? Want other people to learn from you? Make a YouTube video, and share your expertise with people. There are people out there who are hungry to revamp and grow their skill, and if on YouTube, they can learn something for free, why would they shy away?
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So, it is like a win-win for both of you. You get to share your expertise and grow your audience, and they get to learn a new skill without splurging.
Bottom Line
These are only a few of the many reasons why you can consider starting a YouTube channel. Of course, money and fame are a motivator too. You can also read our article to read about tips for starting a youtube channel. Still, thinking? Start and live your passion!