Nowadays, marketing is not just about advertising on TV or print. With a simple social media account, you have the opportunity to reach a wide variety of potential customers and clients.
Instagram is one of the most popular social media platforms today. You rarely see a celebrity, brand influencer or even a business without their own Instagram account. If you are looking for how you can optimize Social Media Marketing with Instagram, read the list below.
- You need to make a good first impression – We all know just how important it is to make a good impression to people we just met. This is true even with our social media pages. If you are aiming to target your potential clients through your Instagram, they need to be impressed with your page even before they start going through your posts. Make a good profile so that they will know more about you and your brand. If you have a logo, put that as your profile picture. Another thing you need to optimize is your bio. Even with limited characters (only 150), you can summarize your brand and even give a hint of your personality.
- Vary your content to engage your followers – Because there are so many accounts popping up every day, you need to make yourself stand out. Even if you are selling the same product or offering the same services, having well-curated content can make a big difference. Aside from choosing quality pictures or even choosing a color scheme for your account, you also need to present different types of content. Put up some videos, some texts or even customer testimonies. You can post stories and videos regularly to gain engagement and you can also buy views for them. You can also buy automatic Instagram likes monthly to boost your popularity on iDigic.net to get Instagram views
- Collaborating with influencer’s is always a smart idea – If you have just started your account, the difficulty might be in trying to get people to follow your account. What you can do is to partner with a popular influencer in order to get noticed. You can do something as simple as sending them your products and asking them for a review or shout out. Even better, why not host a raffle or contest where they will have to follow you and tag their friends in order to join the contest. This way you can have new followers. Just be aware that you may have to pay them in order to get them to collaborate with you.
- You need to increase your likes in order to get noticed – Not all are able to get a brand influencer to endorse their products or services. For some, it can be expensive to collaborate. What you can do is increase your followers and likes. The more accounts engage with your posts, the more popular you get and the more people you will be able to reach. You can also buy automatic Instagram likes monthly to boost your popularity. There are many who offer this and you can be assured that you are getting real accounts to interact with your posts. This is a good way to jump start your Instagram account and really be able to use it as a marketing tool for your business.