In the recent times mobile search has been the current discussion topic in the world of SEO. It is fairly said that mobile search is extensively moving ahead in quick way offering valuable mobile SEO, and also delivering successful mobile search campaigns to the eMarketers. As more number of people is searching their queries from their smartphones, it is very important to maintain an appropriate mobile SEO. The secret to a high-quality SEO in most of the cases is to ensure that your website provides the mobile user or the search better. Mobile SEO wants to produce the best-equipped and relevant answers to the user’s queries.
We’ve listed here 10 best tips for efficient mobile SEO that will bring great improvement and take it to bigger heights.
- Reflect upon social firstly, mobile secondly
You should always remember that while expanding content online, you should reflect upon social firstly, and mobile second website design can result into visually attractive mobile websites. Your mobile websites should include social media links that should be inserted on every web page as you’ll see more number of smartphone users is 24/7 linked with their social networking sites. While executing this process, it will enhance better traffic, exposure and engagement as contents are easily shared on the social networking sites.
- Responsive web design
You should have a responsive, user-friendly website. So when you are thinking of mobile first, you should select the suggested route of having the mobile site responsive which will easily deliver the contents required by the users quickly. Being responsive will help the loading time lessen that will make your users visit your mobile site often, and wait and read your contents patiently.
- Size is what matters the most
As smartphones are touchscreens, it is manageable to press a navigation link. Navigation will help the users to reach to the web pages that they want. The developers should focus on vertical menus for optimal effect that will be easy for the users to activate while thinking which link they should click on.
- Identify where mobile searches are making a move
At the time of optimization of website pages for mobiles, you should make certain that user representatives for searches as well as search engine bots are setting out towards the same webpage version.
- Expand for scaling; no scaling to fit
A flourishing mobile approach covers expanding of a refurbished website that is particular for mobile search. Though it shouldn’t be only scaled-down adaptation of desktop site, but added for small screen on mobile. Almost all the websites have placed their standards better with completely developed mobile versions of their sites, thus giving a good user experience.
- Do not overlook the click-to-call
You should make it simple for your clients and customers to call you straightly from your mobile website. Every mobile-friendly web page should be visible with phone number that is exhibited with easy click-to-call approach set on each page. For example, you can view on GoDaddy.com mobile website few options such as- Call Us, Email Us, Go Daddy.com Full Site.
- Utilize rich and strong content carefully
You may find that it is quite tough to load website pages consisting of rich contents, like images and videos. So when the file sizes of the rich contents or images are lessened on your mobile devices, they are exhibited to the users in proper way and with improved content visibility. Coca Cola is one such company whose mobile website shows rich and strong contents effectually sans long loading time.
- Significant link location
Ensure to have links on every mobile webpage towards the main desktop website. Thus the approach to the full website is not much restricted. For example, a website can have a link situated at the bottom-right corner of the mobile website which lets the users for modifying the user representative to desktop version of the website.
- Hold search engine crawlers
You should ensure that the mobile contents of search engines are lead to the similar mobile version through setting user representative which users are driven to. By executing this, you are evading content as well as penalties, like covering.
- Mobile-friendly vs. apps- intension will matter
While choosing on mobile-friendly website pages versus application development, you should bear in mind that intension of someone who is visiting your site using a mobile app. Mobile application is an easy thing which is a business or resource tool that people use often. So it certainly makes sense of people using a mobile app anytime and from anywhere.
Hence, by now you might have understood the above mobile SEO tips. So start using these tips to grow mobile versions for your sites for good engagement value!
