Content is king. But just content will not bring money boxes to your home. For this, content must be of high quality and 100% unique and original. Writing content for amazon affiliate sites is a dream or a nightmare. If it works, it will bring bundles of money right into your home. But if it does not work and fails to grab the audience attention, all your effort and energy is wasted. Therefore, having a unique and eye-catching content is the first priority of Amazon affiliate sites.
No doubt, writing content on product reviews for Amazon affiliate site is dam hard and frustrating. Because you have to write your opinion about a particular product. Moreover, the tone of writing is straight and to the point which may cause the people to disagree with you. Therefore, I said in the starting that it’s a dream or a nightmare.
Also Read: Amazon Kindle Oasis Review
Don’t worry, in this article, you will get some amazing techniques and tips for writing powerful product reviews. Moreover, will also cover the mistakes that people commit while writing product reviews. But before going to these points, let’s see what affiliate marketing is.
A QUICK OVERVIEW OF AMAZON AFFILIATE WEBSITE:
For newbies, I must tell that affiliate marketing is all about the promotion of products. Marketers choose the superior quality products and start promoting them on their website. In this process, the customer gets the right product and marketer get the commission on selling the product to the customer.
Amazon affiliate websites are those that promote the production of Amazon on their website. In return, they get a commission from the Amazon. Simple is that.
Now let’s see how to write the powerful content.
WRITING A PRODUCT REVIEW FOR AMAZON AFFILIATE WEBSITE:
Before starting break down the content into different parts.
- Start with product introduction with catchy lines
- Choose different 10 to 15 products of the same niche from amazon website
- Write their pros and cons
- Share your opinion
- Make a conclusion
Remember, in this whole process you have to be honest and straightforward. Writing fake reviews will throw your website in the garbage.
For writing true features and specification of a product, you must use the product. But what if you have not used the product? For this, follow the below guideline:
- Check the product specifications from Amazon
- Read out the reviews from amazon website
- Take feedback from people using that particular product
- Visit brand or product website and check out all the features and product details
- Search out authority forums and get feedback from people
After going through the above steps, you can easily write the reviews on a product that you have not used.
STRUCTURING THE CONTENT
Next step is to give a perfect structure to the content. For this, I searched out thousands of Amazon affiliate sites and come up with the best structure that is followed by the authoritative websites. Follow the below structure for your Amazon affiliate website:
- Article title: Write an eye-catching title including keyword
- Introductory paragraph: Start with catch lines or questions in an introductory paragraph to engage customers
- Comparison table: Choose 10 to 15 products that are available on Amazon and make a comparison table of them
- Specifications of each product: Now start writing each product in detail with its specifications
- Pros and cons: State the strong and weak points of each product
- Conclusion: End your amazing article with final words
TIPS FOR WRITING A SUCCESSFUL PRODUCT REVIEW
Here is a 5 point checklist for creating a successful content for amazon affiliate website.
Point1: Always state the truth. Fake reviews will devalue your website
Point 2: Use the product first before writing review. It will give a boost to your post. If you have not use the product personally, then read out reviews of the website and take reviews from experts
Point 3: State the benefits of using the particular product for the audience to engage them. Figure out the needs of the audience and then target them by fulfilling their needs
Point 4: Mention the drawbacks of the products. Most marketers just write the benefits of using the product. Remember all the products have some weak points. Including the downside of the product will make your website authoritative
Point 5: Make your post attractive and interesting by including statistics, figures, images and comparison of products
Point 6: Follow AIDCA technique while writing content. AIDCA stands for
- A: Attention
- I: Interest
- D: Desire
- C: Conviction
- A: Action
Start with catchy lines to get the attention of the reader and create interest of the reader in the post. Through, benefits and specifications create the desire of buying in the customer mind leading towards the final action of purchase.
Also Read: 5 Ways to Enhance Your Business on Social Media
To end, I must say that now it’s your turn. Follow the above guidelines and techniques on your affiliate website and get more conversion rate on Amazon. I am sure these techniques will work out because they work for me also.
