WordPress is the most popular blog site in the world so it’s likely that you may want to use it for either your personal or business blog. Blogging is easy and you can usually set up a basic WordPress blog in just a matter of minutes. However, there are many things you can do to customize and personalize your site. Some things are easy to do while others require more in-depth knowledge. A clean, well-designed blog site is a great first impression for your business. Here are the 5 easy steps for getting started with WordPress.
1. Installation of WordPress
Installing WordPress is usually quite easy. One of the first choices to make is picking between premium WordPress themes. While there are some free themes to choose from, you can often get a lot more functionality from a premium WordPress theme. These themes offer more robust features and have the ability to do more. They also have more interesting and complex designs. These are often best when creating a blog that will be used for business purposes.
2. Connecting with Social Media
It’s not enough to simply have a blog. You also need to have a way for people to find your blog and connect with it. Social media offers a perfect way for people to locate your blog. When setting up your website, be sure to add some plugins for social media. This gives an easy link to people when they want to view or share your blog. Without these options, your blog may go completely unnoticed and may even be hard for people to find. Having an effective social media strategy for your site can help you to expand your audience base.
3. WordPress and SEO
SEO, Search Engine Optimization is a core part of any WordPress Blog. Having a clear SEO plan enables your site to get better ranks in search engines. If you fail to pay attention to SEO, you can lose out on a lot of potential visitors because they simply can’t find you. Keywords should be used on your site content and in blogs. Be sure to find the best keywords by researching the terms that people use most often when searching for a similar product or service. SEO rules are complex. Many things are taken into consideration when ranking is done. Having good content and relevant keywords is important to search engines. You can make use of one of the many WordPress SEO Plugins.
4. Posting Great Content
WordPress is all about blogging. While it has expanded to become much more robust, it is still the best way to showcase your expertise. Blogs can be easily posted using a simple click of the mouse. It’s important to establish yourself as an expert in your field. You can do this by posting high quality blogs that give readers information they are looking for. Once people start to find your blogs and recognize them as being informative, more and more people will begin to learn about your site. When this happens, you’ll soon have increased traffic to your site. Be sure to use plugins that allow you to link to social media sites. Add new posts often to give people a reason to keep coming back. Keep old posts available in blogrolls.
5. Staying Current
WordPress is a well-designed platform. When new technology or sites are available, you can easily stay updated by adding plugins to your site. For example, if a new social media site becomes popular there is no need to start your site from scratch to accommodate it. Instead, you can simply add the appropriate plugin and your site is instantly current. The same holds true for new themes. If a new theme becomes available, you can easily change to it without any hassle. WordPress is designed to keep up with the latest technology so your business always stays on the cutting edge.
