In the digital era, it is important for any brand or company to ensure a digital presence. As people are shifting from traditional marketing to digital marketing, competition is growing sky high. Brands are competing with each other to ensure their presence on the first page of Google.
But ranking on the first page of Google means you need to drive traffic organically. For that, you need to make sure that you incorporate SEO techniques both on-page and off-page. Also, you need to follow Google guidelines to be on top of the search engine.
Nowadays, not only big and small agencies are applying SEO to ensure their digital presence, but also individuals are working hard to grow their websites and increase revenue. Few startups have also grown their website from making no money to creating a fortune.
Also Read: Boosting Ecommerce Sales with 360 Spin Video Content
If you also want to start your website and grow your digital presence, the first thing you need to make sure of is a stable internet connection. By every means, Cox is providing quality services and cost-effective internet plans to keep everyone connected to the internet. With serviceability in most of the areas in the United States, Cox also makes sure to serve not only native English speakers but also Spanish speakers. For any info and support, you can directly contact cox en español for assistance and queries.
Now moving back to what SEO tools do you need for a WordPress website to get started. Here are some of the best ones handpicked by experts. Let’s take a look at it.
1. Yoast SEO
Starting a website from scratch requires you to do many on-page settings so that it can be figured out by Google. For instance, submitting a sitemap, robots.txt file, title, meta description, and many more. If you have set up your WordPress website, make sure to install Yoast SEO right after setting it up.
Yoast SEO is a WordPress plugin recommended by SEO gurus from all over the world. The plugin allows you to do all the tasks related to on-page SEO such as meta title, meta description, alt tags, focus keywords, and many more. Once you have written your blog post, you can simply check all the requirements given at the end of the page to ensure your SEO is optimal and can help you rank better.
2. WP Rocket
Search Engine Optimization is not all about content optimization, long-tail keywords, on-page, and off-page SEO, and setting your blog up. You need to make sure that your website is loading instantly without letting the users wait for hours to completely load your website.
Make sure that you install WP Rocket on your WordPress website to help you speed up your website. As per Google guidelines, your website’s speed will also affect the ranking of your website. Make sure to install WP Rocket on your website and take action according to the given guidelines. You can use WP Rocket for a price of $49 per year with 1 year of updates and support.
3. Ubersuggest
Ubersuggest is a comprehensive and cost-effective SEO tool founded by Neil Patel. The plugin allows you to overview a domain and get insights into your competitor’s website that are working well for them. The tool will help you to analyze and audit any website within a short period and fix the problems. Moreover, Ubersuggest is also a great tool for discovering new keywords that people would love to share. It will allow you to extract keywords that are easy to rank organically and likely will be shared by visitors on different social media platforms like Pinterest, Facebook, Twitter, and Instagram. If you have run out of ideas about what to write next, Ubersuggest will bring new ideas, so that you can keep your blog fresh and updated.
4. SEMRush Writing Assistant
SEMRush is one of the most powerful SEO tools used all over the world by webmasters and SEO analysts. It is the most comprehensive tool for analyzing keywords, analyzing competitors, paid marketing, and much more.
One of the tools offered by SEMRush is the writing assistant that helps blog writers to optimize their write-ups with appropriate keywords in the right place. The writing assistant guides you from the first word to the last word about readability, originality, and SEO-friendliness. All you need to do is enter the seed keyword you want to target. The tool will automatically recommend appropriate keyword optimization.
5. Ahrefs
Similar to SEMRush, Ahrefs is also a leading name for SEO gurus and analysts. The powerful and lightweight WordPress plugin can be installed without any cost. However, you need to have an Ahrefs license to take full advantage of it.
The plugin is quite helpful in auditing the content on your website. Don’t expect something basic information that Google provides you. It provides you with data by digging deep into the web. You can analyze deeply about your page’s performance at the pro level. If you are a startup, you might find Ahrefs subscription to be quite high. But the investment is worth every penny.
Conclusion
Starting a website from scratch whether it be a general blog topic or an affiliate website, you need to invest in the right tools to gain traffic. The aforementioned tools are great to give you a kick start for your newly hosted website. However, you can use other tools like HootSuite for your social media marketing, HotJar for testing user behavior on your website, and Schema Pro for getting more clicks on search results.
